West Point Promotions

West Point Promotions  2004 –  2009. Founded and managed by Phil Watkins, the company provided Face-To-Face event marketing services throughout Canada.

Clients represented included Best Buy, Future Shop, IKEA, Pretro Canada MasterCard, CIBC, Save On More Visa, and Vancity Visa.

Events and promotions were carried out  in Ontario, Alberta, and British Columbia. Ranging from major trade shows, small community events, to regular scheduled in-store promotions. West Point’s roles included providing creative direction for marketing collateral and displays, recruit, hire, train, and manage sales staff; oversee all aspects of event deployment and execution. An end-to-end, turn-key out sourced sales force.

Consumer Electronics  In-store credit card



Canada’s Gas Station  Branded Master Card


In-Store Banded Credit Card



Store Branded Visa


Full Service Canadian Financial Institution, Bank


Canada’s Largest Credit Union



Consumer Electronics In-store  credit card